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Outline your understanding of the government policies of privatisation and deregulation.
(2018)
Distinguish between induction training and staff development.
(i) Illustrate the economic benefits of The Celtic Greenway to the secondary sector and to the tertiary (services) sector. (ii) Describe two social benefits of The Celtic Greenway project.
(i) Explain the term market research. (ii) Evaluate the different types of desk research and field research carried out by Luke Breen, using appropriate examples from the text.
Discuss how Luke adapted the elements of the marketing mix for the global market.
